How To Make Money For Your Business Using Search Engine Optimization (2)
How To Make Money For Your Business Using Search Engine Optimization
If you want to drive traffic to your website there is no better way than to optimize it for search engines. If you rank highly on Google for keywords that closely apply to the topic of your website, you will not only get a ton of new readers, but they will be interested in your content. We’ve included a few ways you can get started below!
Before you launch your website and continue your SEO work, make sure you have your web analytics tools in place. Free services like Google Analytics are the key vehicle for tracking your search engine optimization efforts. If you do not have web analytics in place, you are at a disadvantage as you have no way to benchmark your growth and analyze the effectiveness of your tactics.
Add your keywords to the anchor text of your included links. Links are another item that the search engines rank higher in importance than regular text. The more places of importance to the engine that you put your keyword, the higher they will value those words in determining where your site should be in the rankings.
Among the best things you can do to improve your website and increase your search engine optimization is to add a blog. This will give your company more (often free) publicity. Additionally, it will help you to make personal connections that could lead to more business. By applying a few good SEO tips to your company’s blog, you will see your company websites search engine ratings rise quickly.
If you are creating pages in languages other than English, include the language meta tag in your page. The tag allows search engines to know what language your site is written in and including it can help boost your rankings for searches for your keyword that are in your chosen language.
When you start a blog associated with your website, put it under the same domain name as your main site if at all possible. If your blog attracts attention other bloggers or online writers may link to it. Then, if your blog shares a domain with your website, links to the blog will improve the main site’s position on search engine indexes.
A great way to increase search engine optimization is to use your keywords or keyword phrases in any images you have on your page. Many people are directed to pages via image searches on different search engines. Make sure that all images on your page have popular keywords that will direct traffic to your page.
Make sure to put lots of keywords throughout your site. The title and the page headers are by far the two most important spots to put these tags. Make sure they are appropriate and fitting to the site, but use lots of descriptive words people might use when trying to find what you have available.
If you implement all of the above tips and tricks you’ll definitely be able to optimize your website and bring a whole new audience of people who are truly interested in your content. This will increase ad clicks, sales, newsletter sign-ups and increase any other monetized part of your web site’s income.