What is listbuilding?

Building a list is the process of collecting email addresses and other contact information from people who have expressed interest in your product or service. This can be done through subscription forms, surveys, gated content, or even manual data entry. Once you’ve built a list of contacts, you can use it to send out newsletters, offers, promotions, and more. Listbuilding is a great way to increase engagement with customers and grow your business.

6 tips to build a list

1. Decide on the items to include in the list. Consider if the list is for a specific purpose or a more general overview.

2. Brainstorm ideas and ways to categorize the items. Consider groupings, alphabetical order, chronology, and use of visual symbols for organization.

3. Write down the items to be included, checking any existing documents or research for accuracy.

4. Organize the list, following the chosen structure.

5. Double-check the list for accuracy and completeness.

6. Publish the list either digitally or physically, depending on the intended use.