Analyzing and understanding your competition is one of the best ways to give yourself an edge in today’s digital world. The more you know about your competition, the easier it is to pinpoint ways of outperforming those other companies.  When it comes to search traffic, even a tiny advantage over the competition can make all […] The post 5 Ways Competitive Strategy Tools Can Help Improve Your SEO appeared first on . Analyzing and understanding your competition […]

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According to a recent study published on Hootsuite, Instagram is literally the seventh most visited website on the Internet. Roughly 2.9 billion people visit it every single month. All told, it’s the fourth most popular social media platform, and the coveted 18-year-old to 34-year-old demographic makes up an incredible 60% of its total audience. But […] The post How to Market a Restaurant on Instagram appeared first on . According to a recent study published on Hootsuite, […]

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Many brands incorporate social media into their marketing strategies to generate traffic and leads that keep their business moving. You are less likely to encounter an online business that doesn’t use social media as a marketing medium than one that does.  However, results vary across industries and companies. A lot of those differences can be […] The post How to Create a Social Media Funnel that Converts appeared first on . Many brands incorporate social media into […]

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There are 4.2 billion active social media users worldwide. That means if you’re looking to grow your audience, social media is the place to be. Creating engaging, high-quality posts is essential if you want to grow your social following. But, without the right insights, your efforts can be hit or miss.  You can improve your […] The post How to Use Social Media Data To Improve Your Posts appeared first on . There are 4.2 billion active […]

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A content audit will help you identify, collect, analyze, and update all the content on your website. The goal of the audit is to align the content with your business goals. An audit must be performed on a regular basis to ensure that your content marketing strategy remains relevant. It helps you take stock of […] The post How To Run A Content Audit – Save This Checklist appeared first on . A content audit will help […]

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The advent of social media has connected people across the globe in a way that was never possible before. Over 57.6% of the world’s population uses social media, with around 13 new users every second. Instagram alone has over a billion active users. It’s the second most popular social media platform for marketers and has […] The post 11 Best IG Tools to Get More Followers, Engagement, & Sales appeared first on . The advent of social […]

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It’s natural to want to jump to the end of a goal … to the point where you finally have what you were aiming for. Where you can sit back and enjoy the fruits of your labor.  Only … there’s no labor if you jump to the end, right? From learning your target audience’s core […] The post Should You Buy Social Media Followers? appeared first on . It’s natural to want to jump to the end […]

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Email is the most powerful tool for acquiring customers. It trounces social media, PPC, and SEO. You want to convert the maximum number of readers to email subscribers and sales — and many bloggers and ecommerce founders turn to the ubiquitous popup to capture more leads.  But do popups really convert more traffic to leads? […] The post Do Popup Software and Plugins Help or Hurt Conversions & UX [Study] appeared first on . Email is the […]

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Nowadays, running your own business can be overwhelming. Especially regarding branding. Luckily, there are thousands of tools that make branding your company an easy task. But which of those tools is best suited to your company’s needs? We did the research and chose some of the best branding tools that will help you elevate your […] The post The Ultimate Guide to Social Media Branding + Tools appeared first on . Nowadays, running your own business can […]

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With one billion monthly active users, and an equal amount of content created in proportion, SEO plays a big role in aiding reach and discovery on Instagram. The search feature on Instagram is an integral part of the user experience. Similar to what you would do on Google, use the search bar on the Explore […] The post Instagram SEO: Boost Reach, Engagement, and Sales in 2023 appeared first on . With one billion monthly active users, […]

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